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In the universe of consumer products, the spirits category is perhaps the most beset with mysticism, misinformation, and consumer ignorance. And there is no spirit more shrowded in mystery and mysticism than absinthe. Much of the modern misinformation involving spirits is perpetuated by the PR...

Last week I wrote about the classic 20th Century cocktail, and this week we move into modern times with the 21st Century. The 21st Century is Jim Meehan’s tequila-inspired update on the 20th Century which he created when he was a bartender at Audrey Saunders’